Facebook Instant Articles

An Instant Article is a HTML5 document optimized for fast mobile performance, rich storytelling capabilities, branded design and customized visual display. Through this guide, you’ll learn how to create an Instant Article and use a standardized markup language (similar to XML) to make your stories come alive with custom styles and interactive functionality.

Building an Instant Article does not automatically create a corresponding Facebook post, however. It is a separate tool meant to enhance your article once someone shares it on Facebook. It simply means that any time a reader on a mobile device is directed to the article’s URL on Facebook, the link will be displayed as an Instant Article.

A Better Experience

Instant Articles displays stories as much as ten times faster than conventional mobile browsers, while also providing the kind of fluid, high-quality experience and interactivity people expect.

New Creative Tools

Instant Articles introduces a suite of creative tools that allow publishers to bring their stories to life in new ways, with high-resolution photos, auto-play videos, interactive maps and audio captions.

Built for Publishers

Instant Articles keeps publishers in control. Publishers decide what to share on Facebook, with article templates that mirror the look and feel of their brands. Publishers can even automate their workflow by using RSS to publish Instant Articles directly from their existing content management systems.

This documentation explains how Instant Articles works, how the format is structured and how you can use it to publish content directly to Facebook.